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What today’s consumers expect — and how marketers should respond by Digital Marketing Depot

Whether you’re building campaigns in-house or guiding client strategies, one thing is clear: consumer expectations are changing fast.
How to integrate GEO with SEO

Prepare for the future of search by blending GEO and SEO strategies to improve retrievability and brand recognition.
Google Ads rolls out channel control for Demand Gen campaigns

Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a challenge.
Bing pushes ad-heavy search results with 7+ sponsored listings

Users report seeing search pages dominated by ads with minimal organic content.
Generative AI use surging among consumers for online shopping: Report

Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.
Reddit adds Hide option for ads across platform

New Reddit feature lets users block specific advertisers from their feeds for at least a year, giving users control over their ad experience.
Google to replace Google Assistant with Gemini

This change will roll out to most devices except Android 9 or earlier (and some other devices).
YouTube gives brands and creators new linking tools

YouTube introduces creator-initiated requests and API automation to simplify sponsored content management.
Google March 2025 core update rolling out now

This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.
How does your landing page performance compare? by Digital Marketing Depot

Are your landing pages converting better—or worse—than your competitors’? See the latest conversion benchmarks by industry.
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