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Google Nano Banana 2 promises smarter, faster image generation

Google rolls out new AI image model with real-time web grounding, cleaner in-image text, and 4K outputs — built for ads and Search.
ChatGPT ads expand as more brands and trigger patterns emerge

Analysis of 1,500+ prompts shows most placements fire on first queries, while terms like ‘best’ and ‘new’ drive commercial intent.
OpenAI COO says ChatGPT ad rollout will be “iterative”

OpenAI’s COO says ChatGPT ad rollout will be gradual and privacy-focused, as it tests monetization without compromising user trust.
Google to change budget pacing for campaigns using ad scheduling

Google’s new pacing update could increase monthly spend for ad-scheduled campaigns by pushing budgets harder within allowed run times.
Marketing experiments every growth team should run
Every reliable tactic marketers now love, from video content to email marketing and blogging, was once a new experiment that early adopters tested and developed. Creating new marketing strategies is foundational to marketing, helping brands reach new customers and gather data that helps facilitate smarter business decisions. 
Google Ad Grants now lets nonprofits optimize for shop visits

You can now tie ad spend to foot traffic, aligning bids with in-person visits across Maps and local search placements.
Merchant Center becomes a central video hub as Google auto-imports content

Google’s move to auto-populate video assets in GMC allows video to be a built-in, commerce-ready component of retail ad strategy.
What We’re Building with Starter Story
We have some big news: HubSpot Media is acquiring Starter Story, one of the most trusted and beloved media brands in the entrepreneurship space.
Google Ads support now requires account change authorization

Advertisers contacting Google Ads must now authorize support-led account changes — while keeping full responsibility for results.
What it takes to make demand gen work for B2B and ecommerce

From scroll-stopping creative to smarter budgets, learn why search tactics fail and what actually drives MQLs, SQLs and sales.

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