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Posted in google Marketing News PPC

Google brings its Veo video generation model to Google Ads globally

Click fraud in Google Ads: Where exposure rises and how to reduce it

Veo lets advertisers turn up to three static images into 10-second videos ready to serve on YouTube — no video production required.

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Posted in Content Marketing News SEO YouTube

YouTube test replaces video titles with AI summaries

YouTube AI rewrite

YouTube test swaps video titles for AI-generated summaries, forcing taps to see content and raising concerns over accuracy and brand voice.

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Posted in Marketing

4 Prompt Tracking Mistakes — Whiteboard Friday

Are you measuring AI visibility wrong? Tom Capper reveals the 4 biggest mistakes in AI prompt tracking and 4 creative ways to expand your list of prompts.

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Posted in google Google Ads Marketing News PPC

Google PMax gets new exclusions, expanded reporting features

Ads control dashboard

Google’s Performance Max now includes customer-list exclusions, demographic insights, spend forecasts, and network segmentation.

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Posted in Keyword Research Marketing

Seed Keywords: The Starting Point for SEO Research

Every successful content strategy starts with a short list of simple words. Before I ever open a keyword research tool, I write down a handful of phrases that describe what my business does or what my audience searches for. Those phrases are seed keywords, and they do more work than most marketers realize.

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Posted in AI SEO Content Marketing Opinion SEO

How to write for AI search: A playbook for machine-readable content

How to write for AI search- A playbook for GEO-friendly copy

Learn how to structure clear, information-rich content that LLMs can extract, interpret, and cite in AI-driven search.

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Posted in google Google Algorithm Updates Google: SEO Marketing News SEO

Google March 2026 spam update done rolling out

The March 2026 spam update rolled out in less than a day. Google called it a normal spam update that impacted all languages and locations.

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Posted in Google Algorithm Updates Google: SEO Marketing News SEO

Google releases March 2026 spam update

Google says this is a standard spam update. It’s rolling out across all languages and locations and may take only a few days.

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Posted in Marketing News PPC Reddit

Reddit introduces collection ads, deal overlays, Shopify integration

Reddit logo displayed on smartphone screen

Reddit is launching new Dynamic Product Ad formats and a Shopify integration to help retailers tap into the platform’s audience.

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