Category: Generative Engine Optimization (GEO)

A UK doctor and YouTuber says Google AI falsely accused him of selling sick notes and being suspended. Is Google AI protected by Section 230?

From mentions to sentiment, new AI KPIs show marketers how LLMs shape visibility, perception and authority in the buying journey.

GEO is not about hacks. It’s about whether SEO leaders can drive ontology and consistency across the enterprise before someone else does.

Your brand isn’t competing for rankings anymore. The name of the game is reuse.

AI is reshaping how people search, decide, and buy. Discover the key shifts defining 2026 and how to stay visible everywhere.

As brand SERPs give way to AI-generated profiles, SEOs must rethink visibility, trust, and reputation for a new era of search and strategy.

AI bots outpace Microsoft Bing in traffic, but send almost no visitors, driving up publisher costs and fueling new content access battles.

User queries are longer, deep clicks are rising, and creators who offer rich, trusted content will benefit most, Reid said in an interview.

ChatGPT debuts in-chat shopping for U.S. users. This is OpenAI’s first step toward agentic commerce – and it could reshape ecommerce.

Your old SEO checklist won’t cut it. This GEO content audit template helps position your brand as AI’s go-to source.