Category: SEO

Auto Added by WPeMatico

Posted in google Google: SEO Marketing News Search features SEO

Gemini 3.8 Live powers Google Search Live

Google just released its Gemini 3.8 Live and 3.8 Live Extended Thinking models and 3.8 Live is now powering Search Live on the Google app.

Continue Reading Gemini 3.8 Live powers Google Search Live
Posted in Marketing News SEO

Facebook ad costs fall as traffic and lead performance improves: Report

Facebook ad performance improved in 2026, with traffic CTR rising 12.87% to 1.93% and CPC falling 14.29% to $0.60.

Continue Reading Facebook ad costs fall as traffic and lead performance improves: Report
Posted in Content Marketing News SEO

Content marketing success falls to 12-year low: Survey

Content marketing console

AI isn’t hurting content performance. Dropping proven content strategies is the bigger reason content isn’t delivering, survey suggests.

Continue Reading Content marketing success falls to 12-year low: Survey
Posted in Marketing News SEO

Google’s top ranking factors, according to 131 SEO professionals

Google ranking factors survey

Search intent ranks highest, backlinks remain influential, and original research outperforms scaled AI content in perceived ranking impact.

Continue Reading Google’s top ranking factors, according to 131 SEO professionals
Posted in Marketing News SEO

AI Overviews may be affecting Shopping ad CTR and impressions

AI Overviews may be reducing Shopping ad impressions while concentrating clicks among higher-intent searches.

Continue Reading AI Overviews may be affecting Shopping ad CTR and impressions
Posted in Marketing News SEO

SMX Now: Find the entity gaps holding back your content strategy

Your Schema Says One Thing. Google's NLP Sees Another. That Gap Is Your Content Strategy

See how to audit entity recognition, uncover competitor advantages, and strengthen your brand’s visibility. Join us for the next SMX Now.

Continue Reading SMX Now: Find the entity gaps holding back your content strategy
Posted in Analytics & Conversion Marketing Opinion SEO

The SEO warning signs before organic traffic falls

The SEO warning signs that appear before organic traffic falls

A healthy traffic graph can mask lost commercial visibility. Find the signals hiding in your rankings, queries, landing pages, and leads.

Continue Reading The SEO warning signs before organic traffic falls
Posted in google Marketing News Search features SEO

Gemini 3.8 Flash rolling out in Google Search

This too is first rolling out AI Mode for Google AI Pro & Ultra subscribers in English, like we saw with 3.7.

Continue Reading Gemini 3.8 Flash rolling out in Google Search
Posted in Marketing Opinion SEO Technical optimization

10 technical SEO audit mistakes that lead to bad recommendations

10 technical SEO audit mistakes that lead to bad recommendations

Your crawler can find the symptom. Your audit needs to explain the cause, why it matters, and what should happen next.

Continue Reading 10 technical SEO audit mistakes that lead to bad recommendations
Posted in Local Marketing News SEO

Calls and clicks keep falling as Google Maps becomes the destination

New findings show rankings remain stable while customer behavior changes, making profile quality and reviews critical for local visibility.

Continue Reading Calls and clicks keep falling as Google Maps becomes the destination