Category: SEO
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ChatGPT citations reward ranking and precision over length: Study
Heading alignment and narrow answers drive citations, while long, broad content underperforms, study finds.
March 2026 Google core update more volatile than December — here’s what changed
Nearly 80% of top results shifted as Google’s latest update hit aggregators and boosted brands, official sites, and data-rich sources.
Inside Google Discover: 20 pipelines, 42 million cards, and what they mean for publishers
Three months of feeds reveal how trends, news, video, and ads flow through pipelines — and why some content gets broadcast-level visibility.
HubSpot rebrands its flagship conference from Inbound to Unbound
After declaring inbound dead last year, HubSpot is renaming its annual conference to something less limiting.
AI bot traffic surged 300%, hitting publishers hardest: Report
AI fetcher bots siphon traffic and revenue from publishers, delivering real-time answers that bypass your site and cut referral visits.
Are low-quality listicles about to lose their edge in Google Search?
Google says it’s aware of weak ‘best of’ lists and said it ‘works to combat that kind of abuse’ in Search and Gemini.
Human content is 8x more likely than AI to rank #1 on Google: Study
New Semrush data shows human-written pages dominate top Google rankings, while AI content appears in lower Page 1 positions.
Build your marketing ark: A framework for AI, empathy, and design
Customers are overwhelmed and teams are burned out. Here’s how to use AI to simplify decisions and improve marketing performance.
SMX Now: Learn how brands must adapt for AI-driven search
Join us April 1 for the first SMX Now, featuring iPullRank’s presentation: AI Search Picks Winners: Here’s the GEO Strategy Behind It.
Google removes Search Engine Land article after false DMCA claim
Our report on Clickout Media’s AI-driven gambling sites vanished from Google after a dubious copyright claim.
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