Category: google
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Google expands UCP checkout to main search shopping results

UCP-powered checkout initially went live only in AI Mode but it now seems to be available for some retailers in Search.
Google Analytics introduces Task Assistant

GA’s new Task Assistant helps advertisers quickly improve setup and data quality with guided, actionable recommendations.
YouTube & Discover political ad rules updated

Google clarifies election ads are exempt from placement rules but still follow Google Ads policies.
Meta is on track to overtake Google in global ad revenue for the first time

Meta overtaking Google in ad revenue, reflects a broader shift toward platforms built for automation and measurable performance.
Google Ads advertisers report wave of unexplained ad disapprovals

Unexplained Google Ads disapprovals are disrupting campaigns, raising concerns about lost traffic and wasted spend.
Google Ads drops Display and Video planning from Performance Planner

Google is shifting away from impression-based planning, pushing advertisers toward more conversion-focused strategies.
Are low-quality listicles about to lose their edge in Google Search?

Google says it’s aware of weak ‘best of’ lists and said it ‘works to combat that kind of abuse’ in Search and Gemini.
Google brings its Veo video generation model to Google Ads globally

Veo lets advertisers turn up to three static images into 10-second videos ready to serve on YouTube — no video production required.
Google Search Live expands globally where AI Mode is available

Google credits its new audio and voice models in Gemini 3.1 Flash Live for the expansion.
Google PMax gets new exclusions, expanded reporting features

Google’s Performance Max now includes customer-list exclusions, demographic insights, spend forecasts, and network segmentation.

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