Category: Display
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Google launches new Ad Review Centre for AdSense Ad Manager and AdMob
The platform features five major changes aimed at improving the user experience for advertisers.
The post Google launches new Ad Review Centre for AdSense Ad Manager and AdMob appeared first on Search Engine Land.
Best of the Bot: Create an SEO plan for a digital marketing agency
A human asks Search Engine Land’s ChatBot to create a content marketing and SEO plan. Here’s the answer.
The post Best of the Bot: Create an SEO plan for a digital marketing agency appeared first on Search Engine Land.
U.S. paid search spend forecast to hit $110 billion in 2023
Within search, retail media networks (RMNs) are a rising star – it is projected to be near $30 billion in spending this year.
The post U.S. paid search spend forecast to hit $110 billion in 2023 appeared first on Search Engine Land.
UK publishers sue Google for $4.2 billion in lost ad revenue
Lawsuit alleges Google gave preferential treatment to its own ad tech products, which resulted in reduced display ad revenues for publishers.
The post UK publishers sue Google for $4.2 billion in lost ad revenue appeared first on Search Engine Land.
PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more
If you thought it was going to be a dull year, you were wrong. Here’s a look at the most significant changes and most important PPC updates that happened in 2022.
The post PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more appeared first on Search Engine Land.
Google updates Ads Policy Requirements
The policies are designed to ensure a safe and positive experience for all Google users.
The post Google updates Ads Policy Requirements appeared first on Search Engine Land.
Google is updating its Display and Video 360 Account Level Suspensions policy
If policy violations are detected, accounts may be suspended immediately and without prior warning.
The post Google is updating its Display and Video 360 Account Level Suspensions policy appeared first on Search Engine Land.
Yahoo now has a 25% stake in Taboola
Taboola revenues are reportedly declining, which they attribute partly to weakness in the digital advertising market.
The post Yahoo now has a 25% stake in Taboola appeared first on Search Engine Land.
Google is testing new Rewarded Ad Gate beta program for publishers
The program will give publishers an opportunity to monetize their most engaged users.
The post Google is testing new Rewarded Ad Gate beta program for publishers appeared first on Search Engine Land.
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