Author: Lionel Poizner
8 winning SEO A/B tests that boost organic traffic by Digital Marketing Depot
Learn which page changes help SEO rankings and which don’t.
Microsoft Bing adds new Deep Search generative AI feature
Deep Search attempts to discern the user intent behind ambiguous queries and show results that don’t explicitly include the original keywords.
Google expands video requirements for “Video mode” where video must be main content of the page
If your video is not the primary part of the page, Google will not show your videos in search and within “Video mode” of Google Search.
Google Local Service Ads roll out impression share data
Knowing the percentage of impressions your ads actually get, compared to the potential number, can enhance reporting and optimization efforts.
Google Merchant Center Next will soon support rules and supplemental feeds
Merchants needing access to these features should stick with the classic mode of GMC Next until Google invites them to migrate.
Meta to launch Threads in the EU within weeks
The news comes just days after X’s biggest advertisers boycotted the platform.
Decode the future of AI and privacy with metadata mastery by Cynthia Ramsaran
In this webinar, learn the strategies for a privacy-centric future.
Google Merchant Center is removing 4 attribution models from conversion tracking
First-click, linear, time-decay, and position-based options will no longer be available.
Take back your ROI by owning your data by Cynthia Ramsaran
In this webinar, learn how your marketing stack enables always-on customer experiences.
3 key stages to better content marketing: Attract, engage, convert by Digital Marketing Depot
Everything you need to start your content strategy, whether you’re a small team just starting out, or a larger team looking to iterate on your process.
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