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5 SEO content pitfalls that could be hurting your traffic

5 SEO content pitfalls that could be hurting your traffic

Outdated SEO tactics can hurt your traffic more than help. Focus on what matters: user experience, quality content, and smart optimization.

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Posted in Content Marketing Opinion SEO Sponsored White Papers & Webinars

Drive better rankings and engagement with a smarter SEO framework by Edna Chavira

With access to more data than ever before, marketers now have a better framework for driving organic traffic: the spiderweb.

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Posted in Content Marketing SEO Sponsored White Papers & Webinars

Think spiderwebs, not funnels for remarkable SEO results by Edna Chavira

Shift your thinking around your organic content strategy and drive more positive user experiences and fast page one rankings.

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Posted in Content Marketing SEO

HubSpot’s SEO collapse: What went wrong and why?

Google search traffic decline

Organic traffic has dropped big time for HubSpot, considered by many to be the gold standard of B2B vendor blogs.

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Posted in ChatGPT Content Generative Engine Optimization (GEO) google Marketing SEO

Google search rankings correlate with ChatGPT mentions: study

Robot browsing the web

Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don’t seem to matter, new study finds.

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Posted in Content Marketing SEO

Topic clustering for SEO: 5 mistakes to avoid

Topic clustering for SEO- 5 mistakes to avoid

Identify and fix common topic clustering mistakes that prevent you from engaging users and building topical authority.

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Posted in Content Ecommerce Marketing Sponsored White Papers & Webinars

How content is critical to a winning ecommerce strategy by Edna Chavira

MarTech live event

Customers expect fast, tailored journeys. But meeting those expectations takes more than just great products. It requires strategic, adaptable content that truly connects.

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Posted in Content Marketing SEO

Visual content and SEO: How to use images and videos in 2025

Visual content and SEO: How to use images and videos in 2025

Discover top trends, challenges and a step-by-step process to optimize and futureproof your images and videos for search.

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