Category: Google Shopping Ads

UCP-powered checkout initially went live only in AI Mode but it now seems to be available for some retailers in Search.

“Sponsored Shops” in Google Shopping could shift competition from individual products to full store visibility within Google Shopping results.

Google’s move to auto-populate video assets in GMC allows video to be a built-in, commerce-ready component of retail ad strategy.

Retailers will spend millions on Google Shopping ads for sold out products. A new Black Friday study shows how fast budgets vanish and why.

The crash of its App Store rank reveals how heavily Temu was reliant on Google advertising for paid acquisiton.

You can expect some of your current and old reports to change when this update happens.

Google’s new guide on Shopping annotations and badges outlines tools like “Price Drop” and “Free Shipping” that help products stand out and boost ad performance.

Google’s shopping updates, including real-time price comparisons and local inventory searches, are poised to intensify retail competition.

Google Merchant Center Next now allows merchants to use pre-existing Google Sheets as supplemental feeds.

Now these are available on Google Search in India, Australia, Canada, and the UK.