Posted in Apple Marketing PPC

Apple Search Ads can now be edited in bulk

If you don’t have the time or capacity to use the Apple Search Ads Campaign Management API, the bulk editor may be the solution.

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Posted in Google Ads Marketing PPC

Driving SEM success: Lessons learned from $1 billion+ in ad spend

Applying these insights to your campaigns to optimize customer experience, attribution, and consumer engagement can help drive more sales.

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Posted in Marketing SEO

6 fundamental truths about SEO

Is your SEO not going the way you wanted or expected? Here are some realities about SEO that you may not have heard before.

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Posted in Google Ads Marketing PPC

Senator claims Google isn’t doing enough to block ad scams

Is Google unwilling to protect consumers and small businesses on Google Ads? That’s what Senator Richard Blumenthal believes.

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Posted in Apple Marketing PPC

Apple is expanding ads on iPhone and iPad

When Apple stopped third-party app tracking, they weren’t doing it to protect users’ privacy. They had something bigger in mind.

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Posted in Google Search Console Marketing SEO

Google reporting issue with Search Console Discover report

This data logging issue was on July 26, 2022 – any drops in clicks or impressions might be just a reporting bug.

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Posted in Marketing SEO

The 4 stages of search all SEOs need to know

Understanding how search engines work is fundamental for SEO professionals. Here’s a refresher on crawling, rendering, indexing and ranking.

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