Author: Lionel Poizner

Posted in Marketing Paid Social PPC SEO Twitter

8 Twitter alternatives marketers need to know about

Advertisers have been fleeing Twitter since Elon Musk took over – but where exactly are they flying off to?

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Posted in Amazon google Marketing Platforms SEO TikTok

Study: TikTok loses popularity as ecommerce search engine

Amazon’s popularity has grown as the starting point for product searches, including those in younger generations.

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Posted in Instagram Marketing Meta SEO

Threads, Meta’s Twitter alternative, to launch July 6

Threads is the newest platform to challenge Twitter, which has upset many users and advertisers under Elon Musk’s leadership.

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Posted in Bing Marketing Microsoft SEO

ChatGPT Browse with Bing temporarily disabled

Open AI said they disabled this feature “out of an abundance of caution” after users were able to access content behind some paywalls.

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Posted in Marketing SEO

Authority management: A new discipline in the era of SGE and E-E-A-T

The recent changes in SEO call for a new set of tasks, skills and roles. Here’s a new potential marketing discipline to consider.

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Posted in google Google Analytics Marketing PPC SEO

9 GA4 training courses to help confused marketers

If you’re feeling overwhelmed following the sunset of Universal Analytics, boost your confidence in GA4 with one of these courses.

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Posted in google Google Analytics Marketing PPC SEO

13 of the funniest reactions to GA4: The roast of Google Analytics 4

If you don’t laugh, you’ll cry, so check out some of the best reactions from marketers to the enforced switchover from UA to GA4.

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