Author: Lionel Poizner

Despite signs of growth, Microsoft said figures were a bit behind expectations due to lower advertising spending.

The post Microsoft Search and Advertising revenue up 3% amid ad spend drop appeared first on Search Engine Land.

Alphabet Inc., Google’s parent company, has reported better-than-expected results for Q2, indicating that ad spend is beginning to stabilise.

The post Google search revenue rises 5%, slight increase in total ad revenue appeared first on Search Engine Land.

In this webinar, learn how to organize, distribute and control digital assets.

The post Don’t underestimate the power of content management appeared first on Search Engine Land.

Brands will be able to share written content for the first time and experiment with an array of new features designed to boost engagement.

The post TikTok launches text posts appeared first on Search Engine Land.

Sharpen your skills and expand your professional horizons: Join us online August 16-17!

The post Take your campaigns to the next level: Attend an SMX Master Class! appeared first on Search Engine Land.

There are certain criteria that brands must meet if they want their offers and products to be featured on Google.

The post Google updates Misrepresentation policy with key information on building trust appeared first on Search Engine Land.

The Commercial Content Library will give marketers access to key data that they can use to improve their campaign strategies.

The post TikTok launches ads transparency library appeared first on Search Engine Land.

In this webinar, learn how to unleash the full power of social media advertising and organic engagement to capture the attention of your ideal customers.

The post A blueprint for boosting sales and dominating paid and organic campaigns appeared first on Search Engine Land.

Microsoft plans to soon bring its Performance Max product to general availability and continue to build on more features.

The post Microsoft’s Performance Max is now in open beta appeared first on Search Engine Land.

Meta also confirmed that Instagram Reels will now be served on Facebook, creating even more reach opportunities for brands.

The post Instagram updates Reels to simplify content creation appeared first on Search Engine Land.