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The new Chase Media Solutions boasts 80 million financial customers for brands to send special offers to.

Advertisers claim that ongoing issues with Meta’s algorithm are significantly impacting campaign performance across its platforms.

New research claims a quarter of American shoppers are persuaded to purchase products after seeing them advertised on retailers’ websites.

The platform is introducing new features and capabilities to offer creators fresh ways to enhance conversions and efficiency.

Both Google and HubSpot may find themselves defending the proposed deal against antitrust watchdogs in court, should it proceed.

We reached out to Google to address your concerns regarding Ad Strength — here’s the it should really play in your campaigns.

LinkedIn CTV Ads allows B2B marketers to scale campaigns with partners, including Paramount, Roku and Samsung Ads.

The search engine is reportedly in discussions with Morgan Stanley regarding a potential offer, but no offer has yet been made.

The platform’s updated video player, which draws comparisons to TikTok, will initially be released exclusively in the U.S. and Canada.

Google is urging those who have not yet fully migrated to Google Analytics 4 to do so as soon as possible to prevent potential data loss.

Category: PPC