Category: PPC
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Google Product Studio launches seasonal themed templates
Lionel Poizner March 14, 2024
The first templates for St Patrick’s Day are available now, with templates for Mother’s Day, Easter, and spring expected to be released soon.
Amazon apologizes after its AI advertising system makes costly error
Lionel Poizner March 14, 2024
An issue impacting Amazon’s automated advertising system led to marketers being charged to promote products they couldn’t sell.
TikTok launches Search Insights to help creators identify trending topics
Lionel Poizner March 13, 2024
Creators can use this information to adjust their content strategy based on what their audience is interested in to boost engagement.
U.S. House passes bill forcing TikTok owner to divest or face nationwide ban
Lionel Poizner March 13, 2024
TikTok owner ByteDance will have six months to divest the social media platform or risk losing its 150 million U.S. users if the bill becomes law.
TikTok announces major expansion to creator monetization program
Lionel Poizner March 12, 2024
The platform is making it easier for creators to join by expanding the program to 33 new markets and lowering the eligibility requirements.
Google unveils new ad tools and updates for mobile app developers
Lionel Poizner March 12, 2024
Google is introducing a series of updates to help advertisers “enhance creativity, diversify revenue and make data-driven decisions.”
Microsoft Ads expands Copilot to more advertisers
Lionel Poizner March 11, 2024
Copilot allows marketers to instantly generate assets for campaigns, such as images, headlines, and descriptions.
Joe Biden supports bill to ban TikTok in the U.S.
Lionel Poizner March 11, 2024
TikTok is accusing U.S. senators of staging a pre-determined vote to ban the platform in America.
TikTok warns ‘predetermined’ vote on U.S. ban will ‘damage millions of businesses’
Lionel Poizner March 8, 2024
TikTok could lose its 150 million-strong U.S. user base if new legislation receives Senate approval next week.
Reddit pilots new tools to help brands boost engagement
Lionel Poizner March 8, 2024
Businesses that sign up for the Reddit Pro trial will have access to AI-powered insights, enhanced performance analytics, and more.

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