Category: Marketing

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Posted in Google Ads Marketing Platforms PPC

Google to honor new privacy laws and user opt-outs

Google is enabling Restricted Data Processing and honoring user opt-outs via Global Privacy Controls signals in light of new state laws.

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Posted in google Google: SEO Marketing Search features SEO

Google explains how it is improving its AI Overviews

Google said only one in every 7 million unique queries resulted in a Google policy violation.

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Posted in Marketing SEO

How SEO moves forward with the Google Content Warehouse API leak

Addressing common questions, critiques and concerns following the massive Google Search leak and how your approach to SEO should change.

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Posted in Google Search Console Google: SEO Marketing SEO

Google Search Console reporting error for product snippets

You may have noticed a spike in impressions and clicks between May 15 to May 27 – it was a bug.

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Posted in Google: SEO Marketing SEO

Google responds to leak: Documentation lacks context

Google won’t comment on the specific elements in the document, in order to keep its ranking system safe and secure.

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Posted in Google Business Profile Google Maps Local Marketing

Google Business Profile chat and call history going away

July 31, 2024 Google will shut down call history and chat – you can download your history now.

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Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

SMX Advanced kicks off in two weeks – secure your spot now!

Don’t miss your once-a-year opportunity to attend the only conference designed for advanced search marketers.

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Posted in Analytics & Conversion Google Analytics Marketing PPC

Your guide to Google Analytics 4 attribution

Your guide to Google Analytics 4 attribution

Understand how attribution in GA4 works – session, user, and event scopes, modeled and blended data, and much more.

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Posted in google Marketing Search features SEO

Google testing blue visit button for search result snippets

These are really big and visible buttons that may encourage a higher click-through rate from the search results.

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Posted in Marketing Platforms PPC TikTok

TikTok debuts AI-powered ad automation tools

The AI-powered ad tools and automation capabilities will help brands with centralizing ad creative and measurement, scriptwriting, and more.

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