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Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a challenge.

Users report seeing search pages dominated by ads with minimal organic content.

Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.

New Reddit feature lets users block specific advertisers from their feeds for at least a year, giving users control over their ad experience.

This change will roll out to most devices except Android 9 or earlier (and some other devices).

YouTube introduces creator-initiated requests and API automation to simplify sponsored content management.

This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.

Are your landing pages converting better—or worse—than your competitors’? See the latest conversion benchmarks by industry.

Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved measurement tools.

I read the news today, oh boy. AI search engines give wrong answers 60% of the time and often cite fabricated or broken URLs.