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Google PMax gets new exclusions, expanded reporting features

Ads control dashboard

Google’s Performance Max now includes customer-list exclusions, demographic insights, spend forecasts, and network segmentation.

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Posted in google Google Algorithm Updates Google: SEO Marketing News SEO

Google March 2026 spam update done rolling out

The March 2026 spam update rolled out in less than a day. Google called it a normal spam update that impacted all languages and locations.

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Posted in Google Algorithm Updates Google: SEO Marketing News SEO

Google releases March 2026 spam update

Google says this is a standard spam update. It’s rolling out across all languages and locations and may take only a few days.

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Posted in Marketing News PPC Reddit

Reddit introduces collection ads, deal overlays, Shopify integration

Reddit logo displayed on smartphone screen

Reddit is launching new Dynamic Product Ad formats and a Shopify integration to help retailers tap into the platform’s audience.

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Posted in Google Ads Marketing News PPC SEO

EU signals imminent decision on Google DMA probe

Google vs. publishers: What the EU probe means for SEO, AI answers, and content rights

The EU’s imminent ruling for the DMA March 2024 case against Google will potential have consequences for how the company operates in Europe.

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Posted in Marketing News SEO

How AI-generated content performs in Google Search: A 16-month experiment

AI content rise and fall

Google indexed most pages quickly, but without authority, unique insight, or trust signals, rankings collapsed within months.

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Posted in AI SEO Ecommerce Marketing News SEO

Walmart: ChatGPT checkout converted 3x worse than website

ChatGPT Walmart

After testing 200,000 items in ChatGPT, Walmart found sharply lower conversions and will use its own integrated shopping experience.

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Posted in google Marketing News SEO

Perplexity’s Comet for iOS uses Google Search by default

Google hybrid search

Perplexity’s iOS browser defaults to Google for navigation and local queries, while its assistant handles summaries, research, and actions.

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Posted in Marketing News SEO

Google AI Overviews now appear on 14% of shopping queries: Report

Search battlefield

Shopping searches are no longer safe from AI Overviews. A new study of 20.9 million SERPs shows AI summaries spreading fast.

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Posted in Marketing News News publisher SEO

Small publisher search traffic fell 60% over two years: Data

Traffic shrinking

Google Search pageviews fell 34% year over year and Discover dropped 15%, as ChatGPT referrals rose 200% but remained under 1% of traffic.

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