Category: News

Auto Added by WPeMatico

Posted in Marketing News PPC

Heidi Sturrock shares how a costly mistake became a competitive advantage

Heidi Sturrock shares how a broad match mistake got sales speaking with a competitor’s angry customers leading to an unexpected acquisition strategy.

Continue Reading Heidi Sturrock shares how a costly mistake became a competitive advantage
Posted in google Marketing News PPC

Google brings its Veo video generation model to Google Ads globally

Click fraud in Google Ads: Where exposure rises and how to reduce it

Veo lets advertisers turn up to three static images into 10-second videos ready to serve on YouTube — no video production required.

Continue Reading Google brings its Veo video generation model to Google Ads globally
Posted in Content Marketing News SEO YouTube

YouTube test replaces video titles with AI summaries

YouTube AI rewrite

YouTube test swaps video titles for AI-generated summaries, forcing taps to see content and raising concerns over accuracy and brand voice.

Continue Reading YouTube test replaces video titles with AI summaries
Posted in google Google Ads Marketing News PPC

Google PMax gets new exclusions, expanded reporting features

Ads control dashboard

Google’s Performance Max now includes customer-list exclusions, demographic insights, spend forecasts, and network segmentation.

Continue Reading Google PMax gets new exclusions, expanded reporting features
Posted in google Google Algorithm Updates Google: SEO Marketing News SEO

Google March 2026 spam update done rolling out

The March 2026 spam update rolled out in less than a day. Google called it a normal spam update that impacted all languages and locations.

Continue Reading Google March 2026 spam update done rolling out
Posted in Google Algorithm Updates Google: SEO Marketing News SEO

Google releases March 2026 spam update

Google says this is a standard spam update. It’s rolling out across all languages and locations and may take only a few days.

Continue Reading Google releases March 2026 spam update
Posted in Marketing News PPC Reddit

Reddit introduces collection ads, deal overlays, Shopify integration

Reddit logo displayed on smartphone screen

Reddit is launching new Dynamic Product Ad formats and a Shopify integration to help retailers tap into the platform’s audience.

Continue Reading Reddit introduces collection ads, deal overlays, Shopify integration
Posted in Google Ads Marketing News PPC SEO

EU signals imminent decision on Google DMA probe

Google vs. publishers: What the EU probe means for SEO, AI answers, and content rights

The EU’s imminent ruling for the DMA March 2024 case against Google will potential have consequences for how the company operates in Europe.

Continue Reading EU signals imminent decision on Google DMA probe
Posted in Marketing News SEO

How AI-generated content performs in Google Search: A 16-month experiment

AI content rise and fall

Google indexed most pages quickly, but without authority, unique insight, or trust signals, rankings collapsed within months.

Continue Reading How AI-generated content performs in Google Search: A 16-month experiment