Category: News

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Google Ads will use generative AI to resize Performance Max video ads

Google is expanding PMax video optimization with generative AI that automatically creates missing aspect ratios from existing ads.

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Posted in ChatGPT google Marketing News PPC

ChatGPT draws more paid clicks from Google than any other top destination

ChatGPT draws a higher share of Google clicks than any other top destination, highlighting overlap between search and AI discovery.

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Posted in google Google: SEO Marketing News Search features SEO

Gemini 3.7 Flash rolling out in Google Search

This is first rolling out AI Mode for Google AI Pro & Ultra subscribers in English.

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Posted in google Marketing News PPC

Google Ads is removing language targeting from Search campaigns

Google’s shift to automated language matching removes a manual Search targeting control, leaving advertisers with less control

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Posted in Ecommerce Marketing News SEO

Shopify: AI referrals up 197%, but organic search still leads traffic

Traffic pie grows

New Shopify data shows AI drives higher-converting, first-time buyers, but Google still delivers the biggest share of merchant traffic.

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Posted in Link Building Marketing News SEO

Judge lets SEO sabotage lawsuit over toxic backlinks move forward

Toxic link

The case could test whether businesses can use false advertising law to challenge harmful backlink campaigns.

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Posted in google Marketing News PPC

Google adds real-time reporting endpoint to Campaign Manager 360 API

Developers can now retrieve Campaign Manager 360 reporting data in real time with a single API request.

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Posted in google Marketing News PPC

SMX Now: The Target bidding apocalypse and how we’ve been here before

Join us on August 19th for the latest SMX Now where Reva Minkoff will break down Google’s August 17 Smart Bidding changes

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Posted in AI SEO Content Marketing News SEO

Anthropic adds AI text watermarking to Claude models worldwide

Claude watermarking

Anthropic says detection tools and documentation are coming, while warning that watermarks can’t confirm authorship or rule out AI use.

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