Category: News
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Google Ads experiments now auto-apply results by default
Google Ads experiments now auto-apply winning variants by default, a time-saver with guardrails, but one that can miss metrics you didn’t think to track.
Bing is testing a much larger sponsored product carousel in shopping results
Bing is testing a double-rowed sponsored product carousel that could hand Microsoft Shopping advertisers a significant visibility boost.
SMX Now: Learn how brands must adapt for AI-driven search
Join us April 1 for the first SMX Now, featuring iPullRank’s presentation: AI Search Picks Winners: Here’s the GEO Strategy Behind It.
YouTube adds AI creator matching and ad formats to its partnerships platform
AI matching and a reported 30% conversion lift give advertisers a good reason to take YouTube creator campaigns seriously.
Google removes Search Engine Land article after false DMCA claim
Our report on Clickout Media’s AI-driven gambling sites vanished from Google after a dubious copyright claim.
Microsoft lets merchants update store names and domains in Merchant Center
Self-serve store edits are finally here for Microsoft Advertisers, with safeguards keeping ads running through transitions.
Heidi Sturrock shares how a costly mistake became a competitive advantage
Heidi Sturrock shares how a broad match mistake got sales speaking with a competitor’s angry customers leading to an unexpected acquisition strategy.
Google brings its Veo video generation model to Google Ads globally
Veo lets advertisers turn up to three static images into 10-second videos ready to serve on YouTube — no video production required.
YouTube test replaces video titles with AI summaries
YouTube test swaps video titles for AI-generated summaries, forcing taps to see content and raising concerns over accuracy and brand voice.
Google Search Live expands globally where AI Mode is available
Google credits its new audio and voice models in Gemini 3.1 Flash Live for the expansion.
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