Category: Microsoft

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Posted in LinkedIn Marketing Microsoft Paid Social PPC X (Twitter)

LinkedIn ad prices surge as advertisers’ X boycott continues

Prices have surged by as much as 30% – but advertisers are reporting up to 20% ROI for premium LinkedIn campaigns.
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Posted in Facebook google Instagram LinkedIn Marketing Meta Microsoft Paid Social Pinterest PPC Snapchat Threads TikTok YouTube

PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

If you expected a boring year, you were wrong. Let’s explore the most significant changes and updates in PPC that happened in 2023.
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Posted in Bing Marketing Microsoft SEO

Microsoft Bing adds new Deep Search generative AI feature

Deep Search attempts to discern the user intent behind ambiguous queries and show results that don’t explicitly include the original keywords.
Continue Reading Microsoft Bing adds new Deep Search generative AI feature
Posted in Advertising Marketing Microsoft Paid Social PPC

Microsoft updates email notification process for ad disapprovals

The tech giant has rolled out changes to give marketers quicker and more detailed information about ad disapprovals.

The post Microsoft updates email notification process for ad disapprovals appeared first on Search Engine Land.

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Posted in Advertising Marketing Microsoft Paid Social PPC

Microsoft Search and News Advertising revenue up 10% in Q3

The tech giant has reported its strongest quarter in history thanks to its continued investment in generative AI.

The post Microsoft Search and News Advertising revenue up 10% in Q3 appeared first on Search Engine Land.

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Posted in Advertising Apple Bing google Marketing Microsoft PPC SEO

Microsoft blames Google for Apple rejecting offer to buy Bing

Microsoft boss Mikhail Parakhin claims that despite offering more money than Google, the company was still turned down by Apple.

The post Microsoft blames Google for Apple rejecting offer to buy Bing appeared first on Search Engine Land.

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Posted in Bing Instagram Marketing Meta Microsoft Platforms SEO

Meta AI assistant uses Microsoft Bing Search results

Whenever a request requires fresh information, Meta’s conversational assistant will ask Microsoft Bing to get the chat answer.

The post Meta AI assistant uses Microsoft Bing Search results appeared first on Search Engine Land.

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