Category: Marketing

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Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

Unlock actionable training, live Q&A, and more for free at SMX

This is your final chance in 2024 to unlock the world-class SMX experience and everything that comes with it. Don’t miss out.

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Posted in google Marketing PPC

Will Google’s defense hold up against DOJ antitrust claims?

Google’s argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas.

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Posted in Marketing SEO Technical optimization

Key Google Search Console metrics to monitor every month

Google Search Console

Refine your analysis techniques by learning how to effectively track technical SEO metrics in Google Search Console.

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Posted in Marketing PPC

Adopting vs. hacking Google Ads features: The great debate

Is automation only for large accounts, should businesses only use control focused strategies? Hear both sides of this debate.

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Posted in Google: SEO Marketing SEO

Google updates its spam policies document

Google added more details on site reputation abuse, while updated and clarifying other sections of the search spam policies.

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Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

Open for your exclusive SMX agenda preview

This is your final chance in 2024 to unlock the world-class SMX experience and everything that comes with it. Don’t miss out.

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Posted in Google Ads Marketing PPC

TikTok Search Ads Campaign launch in U.S.

TikTok search

Tiktok’s keyword-based search ad solution allows brands to target users directly in search results, stepping up its competition with Google’s ad business.

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Posted in google Marketing PPC

Google Ads adds Video Enhancement for Performance Max

Is it time to rethink your current Google Ads strategy?

Google’s Video Enhancement feature sparked concerns among advertisers about automated adjustments and potential loss of creative control.

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Posted in Marketing SEO

How to plan a website to maximize SEO success

How to plan a website to maximize SEO success

Most new websites make SEO mistakes. This guide and template will show you how to retain and improve SEO on your next website project.

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