Author: Lionel Poizner

Posted in Marketing Paid Social PPC TikTok

TikTok set to trial ad-free subscription for $4.99

The social platform, which generates the majority of its income from ad revenue, is reportedly keen to diversify where its money comes from.

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Posted in Advertising Apple Bing google Marketing Microsoft PPC SEO

Microsoft blames Google for Apple rejecting offer to buy Bing

Microsoft boss Mikhail Parakhin claims that despite offering more money than Google, the company was still turned down by Apple.

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Posted in Bing Instagram Marketing Meta Microsoft Platforms SEO

Meta AI assistant uses Microsoft Bing Search results

Whenever a request requires fresh information, Meta’s conversational assistant will ask Microsoft Bing to get the chat answer.

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Posted in google Marketing Paid Social PPC

Google accused of downplaying ad price manipulation

Some advertisers believe Google quietly inflates ad prices by 100% – a stark contrast to the 5% suggested by the search engine.

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