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Google Search algorithm watching; Friday’s daily brief

Make sure not to miss the new more visual changes in Microsoft Bing Search, the new Google My Business reports and the Google Ads mobile app notifications.

Please visit Search Engine Land for the full article.

Marketing

Microsoft Bing updates search results interface to make it more visually immersive

Microsoft Bing updates recipe results, similar looking items, expandable carousels, infographic panels and local answers design.

Please visit Search Engine Land for the full article.

Marketing

Google Ads mobile app adds custom and performance insights notifications

The updates can help advertisers keep tabs on the metrics that are important to them and notify them of significant performance changes.

Please visit Search Engine Land for the full article.

Expert Interviews How To Marketing Podcast Social Media Marketing Podcast Social Media Strategy

The Future of Social Marketing: Trends to Track

Wondering what’s next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? In this article, you’ll learn about the latest social marketing trends and how marketers should prepare for a changing world. Disruption in Marketing Today Marketing today really boils down to one question: “How can we be heard?” […]

The post The Future of Social Marketing: Trends to Track appeared first on Social Media Examiner | Social Media Marketing.

Marketing

How Gootkit trojan distributes ransomware via Google SERPs

Unknowing developers that search forums for script help can fall victim to Gootkit trojan and ransomware attacks

Please visit Search Engine Land for the full article.

Marketing

Google will not build or use alternate identifiers to track users across the web

Google reiterated that its products will use Federated Learning of Cohorts to enable advertisers to target audiences.

Please visit Search Engine Land for the full article.

How To Marketing tik TikTok

TikTok Marketing: A Content Strategy for Businesses

Is your business on TikTok? Wondering what to post? In this article, you’ll discover how to create a TikTok strategy for business. You’ll also get tips for using evergreen and trending content, choosing hashtags, and deciding when to post. To find a content roadmap you can follow to create TikTok videos that support your goals […]

The post TikTok Marketing: A Content Strategy for Businesses appeared first on Social Media Examiner | Social Media Marketing.

Marketing

Maryland’s ad tax is here, and advertisers should look to their European counterparts for how to deal with it

Last year, Google passed digital service taxes onto advertisers in the UK, Turkey and Austria, and it’s likely to do the same in the U.S. as well.

Please visit Search Engine Land for the full article.

How To LinkedIn Marketing

LinkedIn Messages: What Marketers Need to Know

Want a more personal way to communicate with people on LinkedIn? Did you know that LinkedIn messaging has evolved? In this article, you’ll discover how to use LinkedIn Messages to deliver text, video, and voice messaging to individuals or groups on LinkedIn, and how to manage your LinkedIn Messages inbox. LinkedIn Messages: What’s New LinkedIn […]

The post LinkedIn Messages: What Marketers Need to Know appeared first on Social Media Examiner | Social Media Marketing.