Posted in Analytics & Conversion Google Analytics Marketing SEO

GA4 ‘auto-migration’: Here’s why you should opt out

Learn why letting Google automatically configure your UA properties to GA4 is not the best idea and what you can do to opt out.

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Posted in Content Marketing SEO

A guide to keyword cannibalization in SEO and how to fix it

Learn how to gauge whether your your site has a keyword cannibalization problem and solutions to consider for better SEO results.

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Posted in Marketing PPC Search marketing history SEO

This day in search marketing history: February 26

Google expands mobile-friendliness for ranking, plus: mobile-first indexing, AdWords Flexible Conversion Counting, Google Panda and more.

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Posted in Marketing PPC Search marketing history SEO

This day in search marketing history: February 25

SEOs upset over Google featured snippets, plus: Google’s red Slow label, Google Panda fallout, PageRank 301 redirect dilution myth and more.

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