Posted in Bing google Marketing Microsoft PPC

Google, Microsoft generative AI experiments concern advertisers

Google and Microsoft Bing are experimenting with ad placements in AI search results, prompting some advertisers to withdraw their ad spending.

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Posted in Marketing Platforms PPC TikTok video

TikTok targets $20 billion in ecommerce sales

TikTok plans to quadruple its global e-commerce operations with a target of selling $20 billion in merchandise.Tik

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Posted in google Google Ads Marketing PPC

Google Ads API v.14 is here, with 5 big updates

Advertisers are set to benefit from enhanced campaign management and performance thanks to the new features on Google Ads API V14.

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Posted in LinkedIn Marketing Paid Social PPC

LinkedIn Ads rolling out generative AI, new ad formats

Here’s a preview of what LinkedIn’s AI Copy Suggestions will look like – plus In-Stream Video, Conversation and Thought Leader ads.

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Posted in Marketing PPC TikTok video

TikTok opens its premium content feature, Series, to more creators

Creators can now apply to get the Series feature, which lets creators charge users to access paywalled premium content.

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Posted in Advertising Marketing Microsoft PPC

Microsoft will only show ads from verified advertisers starting Aug. 1

Microsoft Advertising is also launching an Ad Library where users can view ads shown on Bing that have impressions in the EU.

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