7 key 2024 search trends to watch and 3 top priorities
Stay ahead in these changing times. These transformative changes will likely have the biggest impacts in 2024.
Google Search is investigating reports of delayed indexing issues
Google said it is “working on identifying the root cause” that is affecting a “small number of sites.”
Join a masterclass on data storytelling by Cynthia Ramsaran
Learn how to engage consumers, influence decisions and create brand loyalty.
Campaign management software: Everything you need to know
Streamlining the management of campaigns saves time and increases agility, but it’s unlikely any one solution will fit all your needs.
Google is evaluating additional PMax brand safety controls
Google was accused of serving ads on inappropriate websites last month in a report published by Adalytics.
Google Analytics 4 properties can now be integrated with AdSense
Marketers can mix AdSense data with other site metrics, like traffic sources and user behavior, to get better insights.
4 pillars of an effective SEO strategy
Don’t let SEO overwhelm you. Focus on the essentials – technical SEO, on-site optimization, content creation, and authority building.
Top 5 social media platforms you should focus on
Maximize business growth on social media. Explore Facebook, Instagram, YouTube, LinkedIn, and X strategies for success.
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Google local search ranking algorithm strengthens “openness” signal
However, Google does not recommend you change your business listing to be open 24 hours per day.
Marketing giant ‘admits it listens to your conversations to sell targeted ads’
Leading U.S. marketing company Cox Media Group has reportedly been pitching the “futuristic” service to brands on platforms like LinkedIn.
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