Lawsuit: Meta placed ads next to content sexualizing minors
Meta has allegedly been “duping” corporate clients like Walmart by allowing ads to run alongside “clearly illegal” content.
Power up your marketing programs with Google Analytics 4 by Cynthia Ramsaran
Incorporate a data strategy that will give you a complete view of your customers.
TikTok reports non-skippable video ads may harm engagement
New research also found that ad duration is unlikely to impact performance, but ad placement will.
TikTok is restricting hashtags in Creative Center
The functionality of some hashtag links has been disabled, potentially affecting the precision of trend popularity measurements.
Google Ads for lead gen: 9 tips to scale low-spending campaigns
Looking to elevate your Google Ads lead gen efforts? Here are nine levers that can boost your PPC campaigns toward significant growth.
Leverage AI-driven SEO to increase traffic by Cynthia Ramsaran
In this webinar, learn how to build a stellar online reputation and presence while driving more revenue.
Google to update AdMob & AdSense Program Policies
Google is implementing a new policy to enhance its capability to provide high-quality, relevant information during “Sensitive Events.”
Google is allowing select sites to delay phase out of third-party cookies
Google is phasing out third-party cookies completely this fall, but some sites will be able to temporarily re-enable them until the year-end.
Instacart to start serving ads on Good Food Holdings shopping carts
Shoppers in-store will receive ads featuring new products and personalized recommendations.
Google Ads updates gambling and games policy
Google now accepts and runs sports betting ads in Delaware, but eligible advertisers must apply for accreditation.
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