10 reasons to join us at online SMX Advanced next month

Don’t miss your once-a-year opportunity to attend the only conference designed for advanced search marketers.
Report: Alphabet still wants to acquire HubSpot

Acquisition discussions are reportedly progressing between Alphabet, Google’s parent company, and HubSpot. No deal has yet been reached.
Google Shopping Ads get conversion annotations

Merchants can enable conversion annotations that showcase a product’s popularity directly in Google Shopping ad listings.
Meta: Detailed targeting exclusions alert sent to advertisers was an error

Meta’s said setting new detailed targeting exclusions would no longer be possible when creating campaigns after June 28. But it was a bug.
Google Search results without SGE jump to 65%, up from 25%

While the number of Google search queries without SGE results have significantly increased, SGE answers now take up less pixel space.
TikTok highlights its value to brands and search experience

TikTok is highlighting the discovery modes that power community-driven search ecosystems to show what brands will miss if the app is banned.
Reddit eyes potential in search ads following Google traffic gains

Reddit sees advertising against over 1 billion monthly user searches as an untapped high-intent monetization opportunity.
Google is not about blue links, says ex-CEO Eric Schmidt

Calling AI ‘underhyped,’ Eric Schmidt believes Google will be able to monetize AI answers and improve advertising.
Meta launches AI-powered ad creativity tools

Meta unveiled generative AI features – images and text – to help advertisers automate parts of ad creation.
Google begins enforcement of site reputation abuse policy with portions of sites being delisted

Sites like CNN, USA Today, LA Times and others are seeing their rented subdomains and subfolders dropping in rankings after they were hit by manual actions.

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