Category: PPC
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Maximize Conversion Value: Google Ads bidding explained
Want Google Ads to focus on your most valuable conversions? Maximize Conversion Value bidding might be the answer.
Google Merchant Center to align click reporting with Google Ads
You can expect some of your current and old reports to change when this update happens.
Templates, tactics, and tips from 1,000 high-converting pages by Digital Marketing Depot
What do top-performing landing pages have in common? Find out in this guide featuring high-converting examples and actionable design strategies.
Google Ads rolls out channel control for Demand Gen campaigns
Advertisers now have more granular control over their demand generation campaigns, but reporting limitations remain a challenge.
Bing pushes ad-heavy search results with 7+ sponsored listings
Users report seeing search pages dominated by ads with minimal organic content.
Generative AI use surging among consumers for online shopping: Report
Compared to non-AI traffic sources, users engage more, view more pages, and bounce at lower rates – but they are also less likely to convert.
Reddit adds Hide option for ads across platform
New Reddit feature lets users block specific advertisers from their feeds for at least a year, giving users control over their ad experience.
YouTube gives brands and creators new linking tools
YouTube introduces creator-initiated requests and API automation to simplify sponsored content management.
How does your landing page performance compare? by Digital Marketing Depot
Are your landing pages converting better—or worse—than your competitors’? See the latest conversion benchmarks by industry.
Google Ads Editor 2.9 brings 8 new features for advertisers
Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved measurement tools.
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