Category: Marketing
Category Added in a WPeMatico Campaign
Head of Google Search demands urgency as growth slows

Google Senior VP Prabhakar Raghavan blames increasing competition, costs and regulation for a ‘new operating reality’.
Best of SearchBot: Create a recovery strategy for a site hit by a Google core update

We asked Search Engine Land’s SearchBot to create a recovery plan for a website that lost its rankings following a Google core update.
Google accused of anti-competitive tactics by Japanese regulator

Google used tactics that hindered Yahoo Japan’s ability to compete in targeted search ads, according to Japan’s Fair Trade Commission.
Meta AI adds Google Search results

Meta AI will point users to web search results of Google or Microsoft Bing for queries that require the most up-to-date answers.
Google Chrome IP masking could radically impact search advertising

Google’s plan for IP protection would give them a monopoly on location data and drive up costs for advertisers.
Make 2024 the year you take home the highest honor in search

Boost company morale, attract new business, and take home the highest honor in search.
5 alternatives to the missing Page Timings report in GA4

Google Analytics 4 doesn’t have a Page Timings report, so how can you monitor which pages are slow on your site?
Meta could launch Threads ads this year

Brands and marketers might be able to buy ads on the text-based platform Threads sooner than expected.
Brave Search unveils AI answer engine

Brave’s new Answer with AI features uses large language models to generate answers to queries directly in the search results.
U.S. search ad revenues hit record $88.8 billion in 2023

Search continues to account for the largest share of digital ad spending. Search revenue grew 5.2% year on year.

Recent Comments