Category: Marketing

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Posted in google Marketing SEO

Google still has not announced a launch date for SGE

It can go live at Google I/O in May but likely not on queries with ads.
Continue Reading Google still has not announced a launch date for SGE
Posted in Amazon Marketing Paid Social PPC

Amazon ordered to publicly share details of ads it serves in the EU

The retail giant is being forced to publish an ads library after losing a legal challenge in the Court of Justice of the EU.
Continue Reading Amazon ordered to publicly share details of ads it serves in the EU
Posted in google Google Ads Marketing Paid Social PPC

Google changes definition of ‘top ads’

A Google spokesperson confirmed that the update was a ‘definitional change’ and would not affect performance metrics.
Continue Reading Google changes definition of ‘top ads’
Posted in LinkedIn Marketing Paid Social PPC

LinkedIn Ads launches dynamic UTMs for campaign tracking

Dynamic UTMs will be rolled out to all users globally by the end of March, eliminating the need for manual setup.
Continue Reading LinkedIn Ads launches dynamic UTMs for campaign tracking
Posted in Instagram Marketing Paid Social PPC

Instagram updates hashtag search to simplify account and post discovery

The platform rolled out the change to make it easier for users to find relevant accounts and posts in one place.
Continue Reading Instagram updates hashtag search to simplify account and post discovery
Posted in Local Marketing SEO

Local SEO in 2024: 6 simple ways to dominate local search

New to local search? Wondering where to start? Here are six tactics to help you kick off your local SEO campaign.
Continue Reading Local SEO in 2024: 6 simple ways to dominate local search
Posted in google Marketing PPC SEO

Google SGE a top threat to brand and product terms, study finds

Among the findings: 91.4% of all search queries triggered SGE; Quora was a big winner; and paid search ads appeared 50% of the time.
Continue Reading Google SGE a top threat to brand and product terms, study finds
Posted in Bing Marketing Microsoft SEO

Bing Deep Search is officially live for all users

Microsoft announced Deep Search back in December, it went live for some users last month and is now officially live for all users.
Continue Reading Bing Deep Search is officially live for all users
Posted in Google Algorithm Updates Marketing SEO

Turbulence ahead: The wrath of the March 2024 core update is not linear 

Examining the fluctuations and ranking changes we’re seeing so far since Google started rolling out the March 2024 core update.
Continue Reading Turbulence ahead: The wrath of the March 2024 core update is not linear