Category: Marketing
Category Added in a WPeMatico Campaign
YouTube escalates war on ad blockers
Lionel Poizner April 17, 2024

YouTube users who use ad blockers to avoid advertising on the platform will now see alerts or experience buffering issues.
Google Search Console security update improves management of ownership tokens
Lionel Poizner April 16, 2024

You can now more easily see and remove which have access to your Search Console profiles.
Exclusive keynotes, expert-level sessions, live Q&A and more: Preview the SMX Advanced agenda
Lionel Poizner April 16, 2024

Don’t miss your once-a-year opportunity to attend the only conference designed for advanced search marketers.
How to harness the power of brand mentions across the search universe
Lionel Poizner April 15, 2024

Tips to strategically engage with and foster organic brand mentions across various channels to boost your visibility and share of search.
Writing people-first content: A process and template
Lionel Poizner April 15, 2024

A guide to writing helpful, reliable, people-first content that helps promote your business while ranking highly on search engines.
TikTok testing virtual influencers for video ads
Lionel Poizner April 12, 2024
AI-powered virtual influencers will be able to compete with real human influencers for profitable advertising deals on TikTok.
Chase launches first bank-led media network
Lionel Poizner April 12, 2024
The new Chase Media Solutions boasts 80 million financial customers for brands to send special offers to.
Google structured data carousels (beta) clarified for summary pages
Lionel Poizner April 11, 2024
Google also added the feature availability for this carousel beta.
Google CEO on the evolution of Search and SGE
Lionel Poizner April 11, 2024
Sundar Pichai believes Google can provide AI-generated answers while also helping users navigate to websites for information.
Meta advertisers claim sales are down and costs are up due to glitchy automated system
Lionel Poizner April 10, 2024
Advertisers claim that ongoing issues with Meta’s algorithm are significantly impacting campaign performance across its platforms.

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