Category: Marketing

Logan Kilpatrick, lead product manager for Google, said AI Mode will be the default experience soon.

Google said its users want more frequent updates and this will result in that.

Submit your application by Friday, September 5, at 11:59pm ET for your chance to bring home a Search Engine Land Award.

Apple’s new AI search engine, World Knowledge Answers, will power Siri and Safari with quick, multimodal answers built on LLMs.

LLM referrals convert no better than search and make up less than 1% of traffic, challenging claims of higher-quality clicks, new data shows.

A federal judge in the DOJ antitrust case ruled that Google must share its search data and end its use of exclusive contracts.

Google’s former search liaison says SEO is still about doing good things for people. He also addressed concerns about clicks dropping.

Google’s AI Overviews and AI Mode and ChatGPT disagree on brand picks nearly two-thirds of the time, new data shows.

The issue began on August 8, 2025 and is now being resolved. It is unclear what percentage of sites were impacted.

Many Amazon ad delivery issues have little to do with bids. Find out what really stops ads from running – and how to prevent it.