Category: Google Ads
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Google addresses Impression Share and Auction Insights reporting issue
Impression Share and Auction Insights data may be incorrect for some advertisers reports.
The post Google addresses Impression Share and Auction Insights reporting issue appeared first on Search Engine Land.
Google announces 4 new features for Discovery ad users
New Discovery ad features should help advertisers get ahead of the holiday season with new assets, reporting, and targeting.
The post Google announces 4 new features for Discovery ad users appeared first on Search Engine Land.
Google Ads, Analytics issue affecting reporting stats
A reporting outage in the Google Ads dashboard is causing confusion among advertisers this afternoon.
The post Google Ads, Analytics issue affecting reporting stats appeared first on Search Engine Land.
Google launches Ad Creative Studio to customize video and display ads
The new feature is aimed at allowing advertisers to dynamically change ads aimed at multiple audiences and demographics.
The post Google launches Ad Creative Studio to customize video and display ads appeared first on Search Engine Land.
Creating better ads in a world with only RSAs
Frederick Vallaeys, Co-founder of Optmyzr shows us how to make the most of RSA’s, when it’s our only option.
The post Creating better ads in a world with only RSAs appeared first on Search Engine Land.
Google updates advanced location options for Performance Max campaigns
Advertisers will be able to exclude specific locations for campaigns with a Google Merchant Center feed only.
The post Google updates advanced location options for Performance Max campaigns appeared first on Search Engine Land.
How to use Google Ads Competitive Metrics
Learn how the Search Outranking Share, Search Overlap Rate and Position Above Rate can help you understand PPC campaign performance.
The post How to use Google Ads Competitive Metrics appeared first on Search Engine Land.
Warby Parker dodges 1-800 Contacts lawsuit over search results, website
Warby Parker, 1-800 Contacts don’t see eye to eye on branded keyword search results and federal courts ruling.
The post Warby Parker dodges 1-800 Contacts lawsuit over search results, website appeared first on Search Engine Land.
Google Marketing Live 2022: Reactions from the experts
Four Google Ads experts give their thoughts on the recent Google Marketing Live event and how it may impact your ad accounts.
The post Google Marketing Live 2022: Reactions from the experts appeared first on Search Engine Land.
Search marketers agree: automation the least favorite part of PPC
We asked and you answered. Automation and lack of transparency ring in at number one. Support and clients are a close second.
The post Search marketers agree: automation the least favorite part of PPC appeared first on Search Engine Land.
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