Posted in Google Algorithm Updates Marketing SEO

Lookback: Google Panda algorithm update launched 13 years ago

Here’s a complete history of the Google Panda Update, its impact on search results, and its lasting legacy on SEO.
Continue Reading Lookback: Google Panda algorithm update launched 13 years ago
Posted in google Marketing PPC SEO

Google: Don’t punish us for our success in Search

Google claims the U.S. Government is trying to penalize it for being successful in a post-trial brief submitted to a DC Judge.
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Posted in Marketing SearchBot SEO Technical optimization

Best of SearchBot: Guide me through a technical SEO audit

We ask Search Engine Land’s SearchBot how to carry out an effective technical SEO audit.
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Posted in google Google Ads Marketing Paid Social PPC

Google Ads API version 16 is launching

The updated Google Ads offers new capabilities and features to help track campaign performance more efficiently.
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Posted in Marketing Paid Social Pinterest PPC

Pinterest launches cooking series with shoppable experience

Viewers of the six-part show can use an on-screen QR code to access a Pinterest board featuring shoppable Pins.
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Posted in Content Marketing SEO

What should Google rank in Search when all the content sucks?

It’s always easy to blame Google when your content doesn’t rank. But maybe – just maybe – the problem isn’t Google. It’s you.
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Posted in Google: SEO Marketing SEO

Article complaining about being outranked on Google being outranked by Reddit

Google responds that it wants to do better with ranking smaller sites amongst larger sites, only to see that article being outranked by a larger site.
Continue Reading Article complaining about being outranked on Google being outranked by Reddit
Posted in E-E-A-T google Google Algorithm Updates Marketing SEO

Experience a key factor during Google algorithm updates, analysis finds

An analysis of 50 sites finds strong correlations between features found on websites and Google algorithm update winners and losers.
Continue Reading Experience a key factor during Google algorithm updates, analysis finds
Posted in google Google Analytics Marketing Paid Social PPC

Google Analytics 4 bug causes data gaps in reports

Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.
Continue Reading Google Analytics 4 bug causes data gaps in reports