Category: PPC

Google is enrolling advertisers in an AI voice-over program that will automatically narrate their video ads — unless they opt out by March 20.

OpenAI’s privacy updates let advertisers run personalized ads without accessing users’ chats, keeping targeting safe and privacy-friendly.

Independent research and an exclusive with Google’s Ads Liaison confirm AI Max’s real-world trade-offs — and the end of Dynamic Search Ads.

Advertisers may see reporting discrepancies in Google Ad Manager, affecting how they track performance and optimize campaigns.

Starting April 1, Google will require a $5 daily minimum budget for Demand Gen campaigns in the Google Ads API.

Certified online pharmacies can now offer prescription drug subscriptions and bundled services under Google’s updated recurring billing policy.

Google rolls out new AI image model with real-time web grounding, cleaner in-image text, and 4K outputs — built for ads and Search.

Analysis of 1,500+ prompts shows most placements fire on first queries, while terms like ‘best’ and ‘new’ drive commercial intent.

OpenAI’s COO says ChatGPT ad rollout will be gradual and privacy-focused, as it tests monetization without compromising user trust.

Google’s new pacing update could increase monthly spend for ad-scheduled campaigns by pushing budgets harder within allowed run times.