Category: Marketing

Category Added in a WPeMatico Campaign

Posted in Marketing Paid Social Pinterest PPC

Pinterest launches cooking series with shoppable experience

Viewers of the six-part show can use an on-screen QR code to access a Pinterest board featuring shoppable Pins.
Continue Reading Pinterest launches cooking series with shoppable experience
Posted in Content Marketing SEO

What should Google rank in Search when all the content sucks?

It’s always easy to blame Google when your content doesn’t rank. But maybe – just maybe – the problem isn’t Google. It’s you.
Continue Reading What should Google rank in Search when all the content sucks?
Posted in Google: SEO Marketing SEO

Article complaining about being outranked on Google being outranked by Reddit

Google responds that it wants to do better with ranking smaller sites amongst larger sites, only to see that article being outranked by a larger site.
Continue Reading Article complaining about being outranked on Google being outranked by Reddit
Posted in E-E-A-T google Google Algorithm Updates Marketing SEO

Experience a key factor during Google algorithm updates, analysis finds

An analysis of 50 sites finds strong correlations between features found on websites and Google algorithm update winners and losers.
Continue Reading Experience a key factor during Google algorithm updates, analysis finds
Posted in google Google Analytics Marketing Paid Social PPC

Google Analytics 4 bug causes data gaps in reports

Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.
Continue Reading Google Analytics 4 bug causes data gaps in reports
Posted in Marketing SEO SMX® - Search Marketing Expo & Conference Series

10 reasons to invest in an SMX Master Class

Actionable training, live Q&A, free on-demand access, a personalized certificate of completion… it’s all yours at the SMX Master Classes.
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Posted in Marketing Paid Social PPC

Snap unveils enhanced campaign insights for ROAS

The social media app is teaming up with Fospha, allowing advertisers to measure ad impact and effectiveness more efficiently.
Continue Reading Snap unveils enhanced campaign insights for ROAS
Posted in google Google Ads Marketing Paid Social PPC

Google announces Misrepresentation policy update

Failure to comply with the updated policy could result in the suspension of your Google Ads account.
Continue Reading Google announces Misrepresentation policy update
Posted in Display Facebook Instagram Marketing Meta PPC

Meta apologizes after ad error causes campaigns to overspend by ‘thousands’

Full refunds aren’t guaranteed for affected advertisers, but you can take steps to improve your chances.
Continue Reading Meta apologizes after ad error causes campaigns to overspend by ‘thousands’