Category: google
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Google Ads plans major AI Push in 2025, reshaping search marketing
Google’s VP of global search ads reveals that AI will drive a transformation of advertising in 2025 even more significant than the mobile revolution.
Google’s CEO warns ChatGPT may become synonymous to AI the way Google is to Search
Google will focus hard on scaling Gemini as a consumer app in 2025, CNBC reports.
Google ads rolls out Brand Report for enhanced advertiser insights
Google Ads Brand Report is a unified view of brand campaign performance with deduplicated reach and frequency metrics across multiple campaigns.
Google tightens ad policies to align with Search spam rules
Advertisers risk ad disapprovals if their sites violate Google’s spam policies, making search compliance critical to PPC success.
ChatGPT search vs. Google: A deep dive analysis of 62 queries
A detailed analysis of ChatGPT search and Google’s performance across 62 queries, with scoring metrics and practical examples.
SEO noise vs. SEO signals: Distilling what truly impacts rankings
Google updates and industry buzz can cloud SEO strategy. Learn to separate the distractions from the essentials.
Google files its proposed remedies in DOJ’s monopoly case
Google was required to file its own remedies which include changes to browser agreements, Android contracts and more.
Google’s review deletions: Why 5-star reviews are disappearing
Google is deleting 5-star reviews at an alarming rate. Learn what it means for your business and how to safeguard your online reputation.
Google December 2024 core update rollout is now complete
This update took 6 days to roll out and was a typical Google core update.
ChatGPT’s search surge: 1% market share predicted by 2025
ChatGPT today just made ChatGPT search now available to all free ChatGPT users. Could this help further fuel adoption of ChatGPT search?
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