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Gemini 3.7 Flash rolling out in Google Search

This is first rolling out AI Mode for Google AI Pro & Ultra subscribers in English.

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Google Ads is removing language targeting from Search campaigns

Google’s shift to automated language matching removes a manual Search targeting control, leaving advertisers with less control

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Google adds real-time reporting endpoint to Campaign Manager 360 API

Developers can now retrieve Campaign Manager 360 reporting data in real time with a single API request.

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SMX Now: The Target bidding apocalypse and how we’ve been here before

Join us on August 19th for the latest SMX Now where Reva Minkoff will break down Google’s August 17 Smart Bidding changes

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Google investigates Merchant Center outage

Google says it is investigating reports of an issue affecting Merchant Center, but has not yet shared details on the cause or expected resolution.

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Google expands Limited Ad Serving policy across all Ads

Google is introducing new qualification criteria based on trust signals, verification and account history.

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Posted in google Google Shopping Google Shopping Ads Google: SEO Marketing News SEO

Google expands UCP checkout to main search shopping results

UCP-powered checkout initially went live only in AI Mode but it now seems to be available for some retailers in Search.

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Google Analytics introduces Task Assistant

GA’s new Task Assistant helps advertisers quickly improve setup and data quality with guided, actionable recommendations.

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YouTube & Discover political ad rules updated

How to measure YouTube ad success with KPIs for every marketing goal

Google clarifies election ads are exempt from placement rules but still follow Google Ads policies.

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Meta is on track to overtake Google in global ad revenue for the first time

Inside Meta’s AI-driven advertising system: How Andromeda and GEM work together

Meta overtaking Google in ad revenue, reflects a broader shift toward platforms built for automation and measurable performance.

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