Category: google

Google Ads now lets advertisers set a default, account-level political content declaration, simplifying compliance as new transparency rules take hold.

Google’s new Journey Aware Bidding model uses signals from the entire customer journey to drive smarter, more efficient Search optimization.

Google’s proposed ad-tech fixes aim to satisfy EU regulators without a breakup, a move that could shape advertiser control across Europe’s digital ecosystem.

Google said these features “aren’t being used very often and aren’t adding significant value to users.”

Perplexity and SerpApi disguised bots to scrape Reddit data from Google at ‘industrial scale,’ according to Reddit’s new lawsuit.

Google’s new Demand Gen update will automatically turn image ads into videos, expanding reach and engagement across more channels.

The latest Google Ads API update gives advertisers new AI-driven automation, smarter bidding options, and deeper performance insights.

This is Google’s latest image generation technology from within Gemini – now available in Search.

The AI-powered feature offers advertisers new ways to engage shoppers with interactive, personalized experiences.

Judge Brinkema will soon decide if Google must split up its ad tech business after a tense two-week antitrust hearing.