Category: Google Ads

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Google is exploring ads in new AI Mode

Ads could come to Google’s conversational search experience – AI Mode, but some advertisers remain skeptical about performance.

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Google testing channel reporting for Performance Max campaigns

5 ways to get the most from Performance Max in 2025

Google’s testing of channel reporting potentially addresses advertiser concerns of the blackbox nature of PMax campaigns.

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Google is testing Creator Partnerships for YouTube Shorts ads

What YouTube learned by analyzing over 8,000 top ads

Google’s new feature, in beta, allows advertisers to discover and promote YouTube Shorts featuring their brand, leveraging UGC.

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YouTube is revamping mid-roll ad placement

3 YouTube Ad formats you need to reach and engage viewers in 2025

YouTube’s change is meant to improve viewer experience and boost creator revenue by optimizing ad breaks at natural transition points.

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Google Ads stop running for some advertisers

Since March 1st, some advertisers have been reporting that their Google Ads are not serving.

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Google Ads API v19 just released with new features

Version 19 adds new access and controls to software developers and those who integrate with the API.

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Google gives Responsive Search Ads more flexibility

Google’s update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and performance.

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Google Ad Manager, Campaign Manager 360 hit by disruptions

Google Ad Manager, Campaign Manager 360, and Display & Video 360 are experiencing technical issues.

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Google Ads simplifies conversion tracking with new tag manager feature

How to create and optimize Google Ads custom segment audiences

The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

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Google Ads updates Dating & Companionship Ads policy

Google Ads logo on smartphone

Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad eligibility.

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