Category: Amazon

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Amazon’s ad services revenue rises 27%, bringing in more than $14 billion in Q4

The retail giant exceeded digital advertising expectations and now predicts the strong performance to continue in 2024.
Continue Reading Amazon’s ad services revenue rises 27%, bringing in more than $14 billion in Q4
Posted in Amazon Marketing Paid Social PPC SEO

Amazon planning major AI revamp that will change the search experience

The retail giant is planning to roll out a new generative AI tool to significantly boost the user experience and increase sales.

The post Amazon planning major AI revamp that will change the search experience appeared first on Search Engine Land.

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Posted in Amazon Ecommerce Marketing Platforms SEO

Amazon tests AI-generated review highlights with U.S. mobile shoppers

The AI-generated paragraph mentions product features and customer sentiment, and also highlights tappable product attributes.

The post Amazon tests AI-generated review highlights with U.S. mobile shoppers appeared first on Search Engine Land.

Continue Reading Amazon tests AI-generated review highlights with U.S. mobile shoppers