Author: Lionel Poizner

Posted in LinkedIn Marketing Social

The LinkedIn Funny emoji is here

It’s no joke, but it is Funny. As promised, LinkedIn has finally delivered it’s version of the laughing emoji.

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Posted in Content Marketing PPC

Spotify commits to brand safety for podcasts

This is Spotify’s latest attempt at keeping the platform a safe environment for creators, listeners and advertisers.

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Posted in google Marketing SEO SERP Experience

Google testing new featured snippet layouts

If Google begins to show two or more featured snippets, that can impact your CTR and conversions from Google Search.

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Posted in Marketing PPC

4 things to learn about paid search from The North Face

Large retail brands face unique challenges when it comes to online marketing. Here are a few lessons to be learned.

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Posted in Google Search Console Google: SEO Marketing SEO

Google Search Console compare feature in performance reports

This feature can be very useful in debugging Google Search issues with rankings, indexing and potentially crawling.

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Posted in Google: SEO Marketing SEO

5 tips to develop authoritative content for Google and searchers

Here’s an inside look at Wirecutter’s SEO strategy for creating content that ranks and helpful experiences for users.

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Posted in google Google Ads Marketing YouTube

Google offers to show ad rivals on YouTube

Several recent probes from EU regulators may push Google to forego fines in lieu of allowing rival YouTube ads

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