Posted in Analytics & Conversion Google Ads Looker Studio Marketing PPC

Google removes Auction Insights from Looker Studio

This removal means you’ll need to adjust your fields by September, as several competitive metrics are now only available in Google Ads.

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Posted in Marketing PPC YouTube

Google introduces YouTube creator-based audience targeting

YouTube

You can now create remarketing audiences based on specific YouTube creator videos, expanding targeting options beyond your own channel.

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Posted in Marketing SEO

Survey: Google updates, self-preferencing, AI Overviews are top SEO threats

google-logo-turbulent-waters-1920

To counter these threats, SEOs are focusing on content quality, E-E-A-T, traffic diversification and staying updated.

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Posted in Artificial Intelligence Optimization (AIO) ChatGPT Content Marketing OpenAI SEO

ChatGPT prompts for SEO: What you need to know

ChatGPT

Here’s what to keep in mind when creating prompts, plus examples of SEO-focused ChatGPT prompts to use in your day-to-day work.

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Posted in Marketing PPC

Google SA360 now supports Microsoft automated bidding

Google’s Search Ads 360 now offers Microsoft automated bidding integration, enabling advertisers to optimize campaigns.

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Posted in google Marketing PPC video YouTube

Report: Google encouraged advertisers to target teens on YouTube

Google sales reps allegedly advised advertisers to target the ‘unknown’ category of YouTube users, which likely includes teens.

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Posted in Marketing PPC

Google Ads updates PMax modification campaign request form

The PMax modification request form update includes faster implementation notifications and the ability to make multiple changes at once.

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Posted in AI Explored podcast AI Tools Expert Interviews How To Marketing Podcast

Generic to Genius: Crafting AI Prompts for Optimal Results

Wondering why your AI results are missing the mark? Looking for a simple framework to maximize your AI prompting results? In this article, you’ll learn how to craft precise AI prompts to save time, deliver value, and boost profitability. The Perfect Prompting Framework Artificial intelligence (AI) has become an essential tool for marketers and content […]

The post Generic to Genius: Crafting AI Prompts for Optimal Results appeared first on Social Media Examiner.

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Posted in Google Ads Marketing PPC

Google apologizes to advertisers for major Shopping Ads glitch

Google is criticized for vague and delayed communication, leaving many advertisers demanding clearer explanations and impact reports.

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