Category: SEO
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Google uses both schema.org markup and og:image meta tag for thumbnails in Google Search and Discover
Google clarified this within its Google image best practices and Google Discover documentation.
Paid search click share doubles as organic clicks fall: Study
Text ad clicks surged year over year as classic organic fell across key verticals, with paid listings now taking up to one-third of clicks.
Google launches more visible links in AI Overviews and AI Mode
These links appear as pop ups as you hover your mouse over them.
Airbnb says traffic from AI chatbots converts better than Google
Early data suggests chatbot referrals bring higher-intent guests as Airbnb bets on conversational search and deeper AI integration.
How to work with your SEO agency to drive better results, faster
From kickoff to technical execution, learn how to remove bottlenecks, empower cross-functional teams, and prove ROI from your SEO investment.
The real story behind the 53% drop in SaaS AI traffic
AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.
If SEO is rocket science, AI SEO is astrophysics
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
Why video is the canonical source of truth for AI and your brand’s best defense
A five-minute video provides more data for an LLM than most blog posts. Here’s how to maximize your brand’s surface area for AI retrieval.
Generative Engine Optimization: The Patterns Behind AI Visibility
Understand what GEO is, how it’s revolutionizing digital marketing and key strategies to optimize for AI-driven search.
Bing Webmaster Tools officially adds AI Performance report
New insights include total citations, average cited pages, grounding queries, page-level citation activity, and visibility trends over time.
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