Category: SEO
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Google’s AI Mode is citing Google more than any other site: Study

Nearly one in five sources in Google’s AI answers now comes from Google itself, with many citations leading to more Google Search results.
New finding: ChatGPT sources 83% of its carousel products from Google Shopping via shopping query fan-outs

A new study reveals which data sources ChatGPT product carousels prefer. Here’s how we analyzed shopping query fan-outs and what we found.
Google AI Mode updates recipe results to better connect people with recipe creators

These changes are based on feedback from recipe bloggers – but will it be enough?
The AI engine pipeline: 10 gates that decide whether you win the recommendation

AI recommendations are decided upstream. Understand the 10-gate pipeline, where brands fail, and how small improvements compound.
Google uses both schema.org markup and og:image meta tag for thumbnails in Google Search and Discover

Google clarified this within its Google image best practices and Google Discover documentation.
Paid search click share doubles as organic clicks fall: Study

Text ad clicks surged year over year as classic organic fell across key verticals, with paid listings now taking up to one-third of clicks.
Google launches more visible links in AI Overviews and AI Mode

These links appear as pop ups as you hover your mouse over them.
Airbnb says traffic from AI chatbots converts better than Google

Early data suggests chatbot referrals bring higher-intent guests as Airbnb bets on conversational search and deeper AI integration.
How to work with your SEO agency to drive better results, faster

From kickoff to technical execution, learn how to remove bottlenecks, empower cross-functional teams, and prove ROI from your SEO investment.
The real story behind the 53% drop in SaaS AI traffic

AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.

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