Category: News

Black Friday 2025 shows rising ad costs but strong engagement, making post-click optimization more crucial than ever for advertisers.

OpenAI confirmed the issue and wrote, “We’re currently experiencing issues.”

Google’s new Partner Match tool will let advertisers target YouTube audiences built from third-party hashed data once it launches.

Microsoft Ads now disapproves individual assets and provides precise 90% conversion reporting, giving advertisers greater control and insight.

This is only live for Google AI Pro & Ultra subscribers in the U.S.

Testing shows Nano Banana Pro excels at quickly creating seasonal, mood, and lighting variations for visuals, making it ideal for ideation and rapid asset generation.

Food creators report steep traffic drops as Google’s AI rewrites recipes, buries trusted instructions, and gives users unsafe cooking tips.

Retailers will spend millions on Google Shopping ads for sold out products. A new Black Friday study shows how fast budgets vanish and why.

According to a new study seasonality adjustments often backfire during Black Friday, driving up costs while hurting efficiency.

A new protocol could give you power over how AI models collect and use your content. See what rules are being drafted and why they matter.