Category: Marketing

Any impact of ChatGPT on Google’s search dominance is overblown at this point, as ChatGPT only has 2% of Google’s monthly traffic.

The post No, ChatGPT isn’t stealing Google’s search market share appeared first on Search Engine Land.

In this webinar, learn how a first-party data approach could be the answer you’re searching for and what technology you might need to help you achieve that.

The post 2024 brings the end of the third-party cookie. So now what? appeared first on Search Engine Land.

The new feature could help brands boost viewer engagement and facilitate greater content discovery.

The post YouTube rolls out ‘For You’ feed to creators’ channels appeared first on Search Engine Land.

“Amazon ads take credit for sales that would’ve happened organically!”

The post Why this advertiser doesn’t trust Amazon Ads appeared first on Search Engine Land.

Run better-targeted, higher-performing PPC ads using these seven must-dos when tracking offline conversions.

The post Offline conversion tracking: 7 best practices and testing strategies appeared first on Search Engine Land.

The US Federal Trade Commission claims Amazon has made billions of dollars by punishing advertisers and using deceptive practices.

The post Amazon’s ‘secret ad pricing scheme’ revealed in previously redacted documents appeared first on Search Engine Land.

Finish 2023 strong and head into the New Year primed for success: Attend SMX Next, online November 14-15, for free.

The post SMX is online next week… don’t miss out! appeared first on Search Engine Land.

The platform features five major changes aimed at improving the user experience for advertisers.

The post Google launches new Ad Review Centre for AdSense Ad Manager and AdMob appeared first on Search Engine Land.

The new features have been designed to simplify the editing process, give advertisers more control and improve campaign performance.

The post Google Ads Editor version 2.5 rolls out with 16 new features appeared first on Search Engine Land.

Ad clicks are also up 9% year-on-year, suggesting advertisers are getting a return on their investment

The post Yelp’s 12% rise in ad revenue drives record-breaking profit appeared first on Search Engine Land.