Category: Google Ads

Google is accused of violating antitrust laws in acquiring or maintaining dominance.

The post US Justice Department sues Google again, aims to dismantle its ad division appeared first on Search Engine Land.

Google Ads was out for 3 hours, leaving advertisers unable to manage campaigns.

The post Google Ads restored after morning outage appeared first on Search Engine Land.

Make sure to consider these key PPC trends as you build out your 2023 search marketing strategies.

The post 3 PPC marketing trends to keep a pulse on in 2023 appeared first on Search Engine Land.

This is the first new vertical Google has added to LSAs.

The post Google Local Service Ads are now available for dentists appeared first on Search Engine Land.

For the first time in a decade, ad giants Google and Meta are slowing down, making room for smaller, emerging platforms to take over.

The post Google and Meta are losing their edge as TikTok, Amazon, Instacart ads grow appeared first on Search Engine Land.

The settlement would bring an end to a privacy-focused consumer class action lawsuit in California

The post Google agrees to pay up in 12 year class-action lawsuit appeared first on Search Engine Land.

If you thought it was going to be a dull year, you were wrong. Here’s a look at the most significant changes and most important PPC updates that happened in 2022.

The post PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more appeared first on Search Engine Land.

The policies are designed to ensure a safe and positive experience for all Google users.

The post Google updates Ads Policy Requirements appeared first on Search Engine Land.

Here’s a rundown of Google Ads announcements, updates and releases in 2022 and how they impact paid search marketers today and beyond.

The post Google Ads updates in 2022: The good, the bad, the jury’s still out appeared first on Search Engine Land.

Data-driven attribution assigns incremental values to each touch point in the customer purchase journey.

The post 2 new Google data-driven attribution features appeared first on Search Engine Land.