Category: Google Ads

Migrating from v1 to v2 requires updating your endpoint URLs to call v2 and updating your application to account for breaking changes.

The post Google Display & Video 360 API v2 beta launched appeared first on Search Engine Land.

Existing ad extensions will automatically transition to assets while maintaining associations at the account, campaign and ad group levels.

The post Google ad extensions are being rebranded as assets appeared first on Search Engine Land.

Scripts are set up using JavaScript code and allow advertisers to make broad changes to accounts without managing them manually.

The post Google launched support for Performance Max campaigns in ad scripts appeared first on Search Engine Land.

The issue was reported today but could have been affecting user account data since August 30, with no estimated date when it’ll be fixed.

The post Google reports issue affecting Ads Manager Data Transfer appeared first on Search Engine Land.

Ad destinations must be functional, useful, and easy to navigate. Advertisers whose destinations don’t meet the new requirements could face disapprovals.

The post Google will update ad Destination requirements policy in October appeared first on Search Engine Land.

Another Google outage is reported and advertisers are scrambling to figure out what’s going on.

The post Additional Google issues reported, now affecting API appeared first on Search Engine Land.

Use this step-by-step analysis as a blueprint to audit and help improve the profitability of your own Google Ads account.

The post How to audit your Google Ads account like a pro appeared first on Search Engine Land.

Earlier this year Google announced another change to Local and Smart Shopping campaigns. Well, that time – and tool – has come.

The post Google Performance Max self-upgrade tool for Local campaigns is now available appeared first on Search Engine Land.

Applying these insights to your campaigns to optimize customer experience, attribution, and consumer engagement can help drive more sales.

The post Driving SEM success: Lessons learned from $1 billion+ in ad spend appeared first on Search Engine Land.

Is Google unwilling to protect consumers and small businesses on Google Ads? That’s what Senator Richard Blumenthal believes.

The post Senator claims Google isn’t doing enough to block ad scams appeared first on Search Engine Land.