Category: Google Ads

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Google Ads tests new verification badge

Google is continuing to test badges for advertisers that have been verified by Google Ads. Here’s what the latest badge looks like.

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Posted in Display Google Ads Marketing PPC

UK publishers sue Google for $4.2 billion in lost ad revenue

Lawsuit alleges Google gave preferential treatment to its own ad tech products, which resulted in reduced display ad revenues for publishers.

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Posted in Google Ads Marketing PPC

Google Ads Editor version 2.3 is out with 12 new features

The new features can help advertisers save time, make more informed decisions, and improve the performance of Google Ads campaigns.

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Posted in Google Ads Marketing PPC

PPC is a tough game – you have to accept it

Understanding how diminishing returns apply to paid search will help you set better expectations when assessing your PPC performance.

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Posted in Google Ads Google Analytics Marketing PPC

New Analytics user access management changes in Google Ads

The new cross-product access management tool will allow easy creation and application of audiences from GA4 to Google Ads.

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Google Ads restored after morning outage

Google Ads was out for 3 hours, leaving advertisers unable to manage campaigns.

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